Beauty shopping, reimagined

The smartest way to shop for beauty.

A free Chrome extension that compares prices, reveals ingredients, and helps you make confident decisions — right on the product page.

Coming soon to Chrome · Free to use

Earlier retailer product-page screenshot of Yves Saint Laurent Libre Eau de Parfum

Yves Saint Laurent

Libre Eau de Parfum

90ml / 3.0 oz

$180.00

Eau de Parfum
Your shopping companion

Click the floating Simi badge. See what happens when you’re shopping.

Interactive reconstruction of an earlier product demo. Illustrative prices, not live offers.

How it works

Compare prices,
right on the page.

01

Shop as you normally would.

Simi activates automatically when you shop.

02

Compare prices.

See retailer prices side by side, without opening extra tabs.

03

Buy from the retailer.

Found a better price? Go straight to the retailer.

SimiRetailer price comparison
Earlier Simi demo detail: retailer comparison rows. Illustrative prices, not live offers.
Earlier demo detail. Illustrative prices and savings, not live offers.

Why Simi exists

Beauty shopping
should be simpler.

01

Prices vary more than you think.

The same product can cost very different amounts depending on where you shop. Most people don't have time to check every store.

02

Ingredient information is hard to find.

Understanding what's in your products shouldn't require a chemistry degree. Key details are often buried or inconsistent across retailers.

03

Comparison shopping takes too long.

Switching between tabs, copying product names, checking sizes — it adds up. Simi does it instantly, right on the page.

Join early access

Shop smarter.
Start with Simi.

We’re opening access gradually as we test and improve the product.

When can I start?

Join the waitlist and we’ll contact you when we’re ready to invite you. Signing up does not give immediate access.

Is Simi free?

It’s a free Chrome extension.

Can I join from my phone?

Yes, you can join the waitlist from your phone. To use Simi, you’ll need Chrome on your computer.

More questions, answered